It's that time of year again! The 2017 Desk Planners and Wall Calendars are available to order. If you ordered calendars last year, you should have received an email invitation from ACC Publishing with ordering instructions. If you have NOT previously ordered calendars, please use this form.
Pricing for desk calendars starts at $2.89 each. Pricing for wall calendars starts at $2.67 each. Minimum order quantity is 100 for either desk or wall calendars. ACC Direct Mail Service is available to send calendars or you can use the company's bulk mail stamp.
Order deadline is Friday, September 2.
Baby Boomers Gaining Optimism in Housing
Baby boomers have typically held the most pessimistic view on housing among all age groups, but their opinions are changing. Sixty percent of baby boomers now view the housing market favorably, a 6 percentage point increase from the spring, according to Berkshire Hathaway HomeServices' Homeowner Sentiment Survey of more than 2,500 Americans. Seventy-two percent of that group say low interest rates are the primary reason behind their increased optimism. Read complete article.
Choose Your Words Carefully When Posting Your Next Listing
Everyone knows that listing agent’s public comments are useful for providing information about a property’s amenities, architecture and its neighborhood, but new research from CoreLogic shows they can also impact the number of days it spends on the market. In its study, CoreLogic looked at over one million single-family home transactions, taking into account their physical housing characteristics, listing prices and geographic variations, and found that certain phrases can help a home to sell faster. Read complete article.
Source: Mike Wheatley, RealtyBiz New, Friday, August 19, 2016
August Third Thursday with Rob Hill
On Thursday, August 18, Rob Hill (Broker - College Blvd.) led the latest Third Thursday
presentation at the KCRAR office in Leawood, KS. The topic was Removing The Lid On Your Potential. Rob discussed the keys to winning in business and in life that aren't always found in the classroom curriculum, training, coaching or "how to" books.
If you weren't able to attend the presentation in person, you can still benefit from the advice and knowledge he shared by watching this video.
Agents Take a Break from Apex to Enjoy State Fair
Brokers, managers and select agents just got back from Des Moines, IA where they took part in the 2016 BHGRE Apex event (formally known as Top Agent Retreat(. While in Des Moines, they took some time away from the awards and celebration to enjoy a picnic at the Iowa State Fair. Check out the photos to see how much everyone enjoyed the break and delicious food.
CEO David Cooper received highly positive feedback from agents including "This was awesome" and "Best three days I've ever spent".
Sign-up or Renew DocuSign Today
If you are currently using DocuSign and would like to continue this service or if you would like to begin using this program, the cost is $185.00 per agent. This will allow you access from September 1, 2016 to September 1, 2017.
Make checks to Better Homes and Gardens Real Estate Kansas City Homes and interoffice them to Polly Clark (she must receive checks no later than August 30).
If you are new to DocuSign or you would like to merge your personal DocuSign account, contact Polly Clark at email@example.com
or ext. 8595.
Share the Summer Issue of Distinctive Collection with Your Clients
The Summer issue of Distinctive Collection
e-magazine is now available. Flip through this digital magazine to see some of Kansas City's finest luxury homes priced from the $600Ks.
From Mission Hills to Peculiar, you'll see stunning interior and exterior photos, as well as details about these exclusive homes for sale in Kansas City.
Share this e-magazine with your prospects and clients today who are searching for their next Kansas City luxury home.
The Distinctive Collection
digital magazine is a quarterly publication. The next issue will be published October 1.
Owners Say They’re Sick of Dated Bathrooms
More home owners say they're sick and tired of their dated bathrooms. And they’re tackling renovation projects to modernize the bathroom area with high-tech features. The master bathroom is stealing most of their attention, according to the 2016 U.S. Houzz Bathroom Trends Survey.
Home owners say the top trigger for starting a bathroom renovation is they simply can't stand their dated bathroom anymore. Small size and outdated finishes are the most cited old bathroom gripes, according to the Houzz survey. Read complete article.
Source: REALTORMag, Monday, August 15, 2016
Leawood Showcases New Office with Open House
On Thursday, August 11, agents and staff at the Leawood office hosted an open house at their new location in Mission Farms.
Everyone in the company was invited to come by and enjoy food and drinks, and to check out the new space which turned out beautifully. The pictures above are just a glimpse of how amazing the office turned out.
New Holiday Cards Now Available
If you're looking for a holiday postcard to send to your COI, we've created new options for you.
You are welcome to change the copy on any of the cards to better suit your needs (e.g. Merry Christmas vs. Happy Holidays). If interested, contact Print Time - John Steib
or Allen Watts.
Customers Demand a Rapid Response on Social Media
When customers contact you via Twitter, Facebook or some other social media platform, they need a response – and quickly. In fact, you’ve only got one hour to respond before your customers start getting mad, according to a new study from market research firm Millward Brown Digital.
The survey showed that 53 percent of respondents expect a response within an hour after reaching out on social media. However, if they’re referencing a problem they need assistance with, some 72 percent expect a reply within the hour. Read complete article.
Source: Mike Wheatley, RealtyBiz News, Wednesday, August 24, 2016
Nearly Half of Americans Looking for a New Home Want Smart Technology
A recent survey from Coldwell Banker Real Estate LLC and Parks Associates found Americans are taking a different view about homes that are ready to move into, as an increasing percentage now requires the home to be ready for smart technology.
The survey of 1250 US adults who have broadband Internet access at home, found that 71% of Americans would prefer a move-in ready home. Read complete article.
Source: Allison Halliday, RealtyBiz News, Sunday, August 21, 2016
MLS Statistics for July 2016
The following statistics compare sales activity in July 2016 with the same time last year.
- Sales (YTD): ▼ -5.5%
- Avg. Home Sale Price (YTD): ▲ +5.4% to $213,166
- Sales (YTD): ▼ -0.6%
- Avg. Home Sale Price (YTD): ▲ +5.3% to $295,766
- New Listings YTD: ▼ -0.3% to 1,247
- Sales YTD: ▲ +8.1%
- Avg. Home Sale Price (YTD): ▲ +16.2% to $126,676
- New Listings (YTD): ▲ +1.8% to 221
- Sales (YTD): ▲+6.6%
- Avg. Home Sale Price (YTD): ▲+7.0% to $173,112
- New Listings (YTD): ▲ +11.5% to 1,226
- Sales (YTD): ▲ +8.2%
- Avg. Home Sale Price (YTD): ▲ +5.7% to $189,305
- New Listings (YTD): ▲ +8.5% to 648
- Sales (YTD): ▲ +14.3%
- Avg. Home Sale Price (YTD): ▲ +7.6% to $235,887
- New Listings (YTD): ▼ -9.6% to 265
to download the July 2016 MLS statistics report and summary.
Story Time: Move Over Snapchat, Instagram Wants In
Are you using Snapchat in your real estate business? Well, you should be. The service’s disappearing Stories feature has reinvented social media and is currently changing the game for publishers’ shared content. (It’s also insanely popular with millennials, too). Now, not to be left behind, the Facebook-owned Instagram wants to in on the action. Read complete article.
Source: Nick Caruso, RISMedia, Monday, August 15, 2016
New Agent Joins Leawood Office
Please welcome Jeff Zande to our Leawood Office!
Jeff joins our company after 36 years in sales and sales management at Hallmark Cards, where he focused on building relationships with independent business owners. Jeff earned a B.S. in Business Administration from King's College in Wilkes Barre, PA.
Originally from Sparta, New Jersey, Jeff enjoys living in Overland Park and spending time with his family - wife, Mary Ann, children, Tim and Courtney, and three grandchildren, Addison, Connor and Corbin. He enjoys outside activities, fitness and officiating high school basketball games.
Welcome, Jeff! We wish you much success in real estate!
Real Estate Marketing Tactics to Try in the Second Half of 2016
There’s a new level of normalcy for real estate marketing in 2016. Times have certainly changed, and things you may not have ever heard of before—or even thought of as being possible—are quickly becoming “musts” within the real estate industry. Several of the new real estate marketing opportunities focus on technology to make the entire process easier. Read complete article.
Source: BHGRE Blog, Thursday, August 18, 2016
Strategic Change to Core Values
Better Homes and Gardens Real Estate is excited to announce a strategic change to the company's core values of Passion, Authenticity, Innovation, Growth and Excellence (PAIGE). They have changed the "I" in PAIGE to Inclusion. With this evolution of our brand's core values, we are publicly stating the importance of embracing people across ethnicities, demographics and lifestyles and drawing inspiration from all industries to catalyze innovation in real estate.
Summer Real Estate Review Now Available
The third quarter issue of Real Estate Review
for 2016 is ready to download, customize, print and send to your client base.
In this latest edition, the featured stories include tips for selling a home with kids, expert packing tips, a Kansas City calendar of events and a list of not-to-far-away day trips from Kansas City.
Download your copy of Real Estate Review
here or visit the Newsletter page under the My Marketing tab.
Sign Up for 2016 CE Classes
Take a moment to review the 2016 calendar of classes
so you can make plans to attend the ones you need for the coming year. Check back often as this list will evolve and be updated in the future. If you have any questions about the classes offered or how to register for them, please contact Erica Butler, Education Administrator, at 913-661-1486 or via email.
Want to keep track of all of your CE hours through KREC and MREC? Download instructions
for how to look them up.